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Cutup Friday: 2021 Rams Choice - Return

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Bobby Peters
Feb 13, 2026
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Choice was a staple concept for the Rams in 2021. The concept features an isolation option route for either the slot receiver or tight end. This is the primary, first read for the quarterback. In 1 on 1 situations, the Choice needs to be able to win.

If the defenses uses a hook defender to help squeeze the Choice route, the Return route is next in the progression. Many of the Shanahan/McVay coaches use this combination as the first way to install Choice, as it is an easy 1-2 read.

Cooper Kupp runs this route really well. If you want to build a library of quality Choice clips vs a full assortment of coverages an techniques, the 2021 Rams will be at the top of your list.

100 pages on the Choice Concept

The video below shows over 15 minutes of Choice - Return clips.

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